Microsoft has a hand-picked selection of training partners who they work with to enable them to sell, up-sell and train in Microsoft products. We created a user experience tailored to each learning path.
Create a learning portal to complement the Microsoft partner training process.
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We developed a path based journey for users and designed a new website for the Microsoft training programs that had a few very important caveats:
So we designed a home page that above all, directed the user to the correct learning path. From there, the journey was seamless.
I worked with the design team to map out the user personas and their individual journeys, to create a new brand name for the website that instantly made sense for each persona in tandem, to ensure the UX was clean and free from distractions, and to ensure the copy on the site spoke to each persona’s pain point: how can Microsoft training help to solve MY problems? This was crucial.
The result is a learning portal tailored to individual users and their course paths.
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